Elisabetta, why did you decide to become a wedding planner?
What did you want to do when you were a “little girl”? What is your history?
It all started by accident. Many years ago I attended the weddings of many friends and colleagues. For each of them I used to organize the serenade of the night before the wedding (a fun event, typical of my country, involving friends and relatives of the newlyweds) and many activities and jokes during the reception, in which all the guests participated.
During the organization of one of these weddings, one of the guests asked me “this is your job, isn’t it? Because I notice the passion and commitment you put into it”…. it all started from there! Then I moved to Tuscany, the quintessential land of foreign marriages… and here I am! What I wanted to do as a child, actually, was very far from the idea of wedding planner…you won’t believe it…I wanted to be a physical education teacher and jewelry designer!
I’ve worked a lot in the field of large-scale distribution in the past. All my work experience and some masters, that I attended, have helped me to create the person I am today.
- Where are you used to work and who are your customers, more Italian or foreign?
Mostly I work with foreigners, but also with many Italians. Tuscany is the area where I work the most, but I also had experiences in Venice, Rome, the Amalfi Coast and Lake Como. I’m starting right now with a project that will involve Greece and Scotland…but I don’t say anything!
What’s never missing in your marriages? Do you have a personal touch in your set-ups?
I always carry two lucky charms, sneakers and flip-flops, which follow me throughout the final dismantling of each event. Every time my staff and I prepare a small gift to surprise our couples.
I don’t have a personal touch in the set-ups because I believe a lot in tailor made. We are all different so every wedding must be unique and original!
